LIONS

Education

LIONS Education aims to add practical skills to individuals' creative toolkits, supporting careers with a learning by doing approach.

We invite the LIONS community to shape the next generation of creatives by sharing your passion, knowledge and expertise. This is your opportunity to give something back to an industry you love and inspire the creatives of tomorrow. For all of our Academies, there are three ways to get involved.

1

Submit a content session for any Academy. Typically, 45-60 minutes, they must be interactive, providing inspiration with clear learning takeaways from the session

2

Nominate yourself (or a colleague) to be a coach onsite at Cannes Lions 2023

3

Host a session at Cannes Lions in your location:

Breakfast with your thought-leaders from 08:30 onwards
Lunch & learn with your thought-leaders
Evening sundowner to reflect, talk and sip a cocktail

LIONS Academies

With a mission to unlock the creative potential of the brightest talent, LIONS Academies have been designed for those who are curious, aspire to take their career to the next level, become better leaders and look for gaining a fresh perspective on the industry landscape.

The LIONS Academies help rising young talent fast-track their careers and become the next generation of industry leaders. They combine inspiring classroom sessions with world-class speakers, hands-on learning and coaching from industry legends.

“This week of education has been more valuable than the four years I had at University, hands down.”’ Darrien Case, Creative Academy 2022 alumnus

A six-day agenda is curated specifically for the audience. Your session could be a fireside chat with the Academy Dean, a Q&A with your thought-leaders, a hands-on workshop or a networking meet & greet over breakfast or drinks. But don’t be restricted to these formats; be innovative and think how to bring your ideas, teaching and session to life in a more inventive style. However you want to get involved, we would love to hear from you via the submission form.

Brand Marketers Academy

The class targets brand/client-side marketers in roles such as Brand and Marketing Managers, Digital Marketers, Marketing Directors, Social Media Managers, Campaign Directors, Global Digital Marketing Managers, Campaign Co-ordinators and Communications Consultants.

Brand Marketers Academy (19-23 June 2023)

Creative Academy

The Academy is designed for anyone who defines themselves as ‘creative’ including Art Directors, Creative Directors, Copywriters, Content Writers, Graphic/UX Designers, Innovation Designers, PR, Creative Technologists, Engineers, Freelancers, etc.

Creative Academy (19-23 June 2023)

Roger Hatchuel Student Academy

A programme for full-time students in their last year of studying or recent graduates aged 18-23 years old with an interest in advertising and creative communications.

Roger Hatchuel Student Academy (19-23 June 2023)

CMO Accelerator Programme (22 - 23 June 2023)

The CMO Accelerator is the Festival’s premier learning programme for senior marketers led by Jim Stengel, CMO whisperer and former Global Marketing Officer of Procter & Gamble.

Share your practical learnings and tools to tackle some of the most burning challenges of senior marketers today. Contribute to one of the main themes of the programme:

Creative Excellence

Learn how to lead your team and partners to unlock creative possibilities that will move your organisation forward.

Future-facing Marketing

Dive into cutting-edge thinking and creative approaches to help keep you current in the fast-moving marketing ecosystem.

Creative YOU!

Unlock your potential in the C-suite with a robust set of tools covering emotional, physical and professional aspects of management roles.

Submit your proposal via the submission form.

“The CMO Accelerator is an executive summary of all the inspiration there is in the world from the last 12 months. It is a jolt to the system, and will certainly give you wings.”

Sam Southey, Vice President Creative Excellence, Coty

See It Be It

Gender representation in the marketing and advertising industry shapes the perception of gender in society. That's why we are committed to fair and equal representation both in front of and behind the camera.

We have been partnering with the Geena Davis Institute in Gender in Media since 2015 to study the imbalanced representation of gender (but also race/ethnicity, LGBTQ+, disability, age, and body size) in advertising. And the work of the 3% Movement shows that women are heavily outnumbered by men in senior creative positions across the world. This is why we created the See It Be It programme in 2014. Since launch, over 100 women from 31 countries have participated in our week-long programme.

The See It Be It programme is designed to accelerate women into senior creative roles. The 15 selected participants each receive a VIP Cannes Lions experience, with access to mentoring and learning with some of the leading lights in our industry.

We invite the LIONS community to get involved with SIBI.

Propose a content session for the classroom. These should be around 45-60 minutes, and must be interactive and inspiring, with clear takeaways that participants can apply in their roles
Nominate yourself (or a colleague) to be a mentor onsite at Cannes Lions 2023
Host a session at Cannes Lions in your location: a. Breakfast with your thought-leaders from 08:30 onwards b. Lunch & learn with your thought-leaders c. Evening sundowner to reflect, talk and sip a cocktail

Submit your proposal via the submission form .

B2B Leadership Forum (20 June 2023)

Launched in 2022, the B2B Leadership Forum is a one-day programme designed to connect marketers and help transform the conversation around B2B.

Led by Jim Stengel, CMO whisperer and former Global Marketing Officer of Procter & Gamble, the agenda of this must-attend programme aims to enable marketers to push the envelope, increase the marketing budget, get creative and be more efficient in the B2B ecosystem.

Submit your proposal via the submission form.

42courses

LIONS has partnered with the e-learning platform 42courses to create a suite of practical, accredited learning tools for anyone within the creative community who aims higher and aspires to achieve creative excellence.

We're looking for real-world business leaders and brands to empower our creative community with practical skills and means to succeed.

The 42courses platform is designed as a fun and easy-to-navigate experience packed with practical tips and takeaways. Each course includes stimulating games, useful videos, images, links to external sources and practical examples.

Submit your proposal via the submission form or contact stevelatham@canneslions.com if you're interested in contributing to 42courses.