CREATIVE MARKETING & INNOVATION
Chief Marketing Officer
Los Angeles Rams
Ronalee Zarate-Bayani is the CMO of the Los Angeles Rams, the famous American football team. In this high-octane role, she brings over a decade’s worth of experience from illustrious brands including Visa and The Hershey Company. A change-agent with a passion for digital, Ronalee’s strengths lie in leading digital transformation, cultivating consumer brand loyalty and leveraging data.
"I think it's really important that we figure out a system of how to stay abreast of everything that's happening, because there's no way that we can be an expert at all of it."